One of the most effective ways to reach millions of potential customers is through YouTube advertising. It becomes easier when your target audience consists of the younger demographic because people of this age range spend most of their time on YouTube than in front of the TV. For example, 48.7% of gamers worldwide prefer YouTube to spread their content and find more information. According to a benchmark report, YouTube ads have the ability to reach a global audience of 2.6 billion people worldwide per month.
After Google, YouTube is the second most visited website in the world. A recent study in 2022 showed that people spend an average of 8 hours per day on digital media and social platforms in the USA. The number isn’t surprising at all if you take previous pandemic years into account.
As YouTube is a premier site for sharing longer videos, many brands and influencers recognize the value of including YouTube in their marketing strategy. Here, influencer agencies come in that have an immense impact on navigating this rapidly growing industry.
10 Best YouTube Influencer Marketing Agency
We have a list that focuses on the ten best YouTube influencer marketing agencies that you can use to bring better results to your campaign.
1. SociallyIn
Are you looking for a USA-based influencer marketing agency that can help you to grow on YouTube? In that case, SociallyIn specializes in helping brands and influencers with different aspects and is committed to providing a result-driven service in social media campaign strategy, content production, community management, influencer marketing, & more. The agency has an expert team of creatives, so making unique content for different campaigns is one of the main reasons to choose them.
SociallyIn is experienced in managing social media handles (mostly Twitter and YouTube) of some of the world’s leading brands, so it is good at monitoring audience reach and converting engagements into sales through conversations. Although it covers the gamut of social media, it’s highly experienced in YouTube influencer marketing. You can check the types of YouTube ads it can cover and find which suits you most.
2. Disruptive Advertising
As an influencer, the Disruptive advertising agency can help you to be established as a brand. The importance of relevant ads while watching a YouTube video is known to all because it has the highest success rate of converting a viewer to a customer. It uses specialized tools to do in-depth analysis and refine the targeted audience. Technically it’s one of the most successful marketing agencies, and they have a great record of working with influencers(e.g., @justaconstructionguy).
This agency offers other services like PPC management, site testing, web analytics consulting, and influencer and lifecycle marketing. They have a reputation for understanding their client and delivering the service exactly as promised. Along with achieving more and more client satisfaction every day, the agency knows the importance of keeping employees happy. That’s why it pushes the employees more into developing skills and achieving more personal goals.
3. Vireo Video
Vireo Video is mainly a video marketing agency that can strategies amazing video plans and executes them from start to success. It’s experienced in video advertising on YouTube and other social media. It has an expert team of YouTube-certified video marketing strategists who has a broad knowledge base of audience development. The Vireo Video follows the progressive YouTube marketing style and focuses on building unique video content plans, YouTube SEO optimization, and Influencer marketing on YouTube.
Magnifying on influencer marketing, Vireo offers full service on influencer marketing campaign management, collaborating with branded content and ads, leveraging trust with their audience, and driving sales for the business. Only this agency among all on the list has a record of generating 2.7 billion views. So, whether you’re looking for boosted conversions, video rankings, or an increment in your regular engagement, and want to be a leader in your niche, the Vireo video can definitely help.
4. Americanoize
Globally, Americanoize is one of the leading influencer marketing agencies. It offers a full suite of marketing services, from small boosing to professional customized promotional packages. Americanoize is a brilliant agency for any kind of marketing campaign because they thoroughly analyze emerging trends, and implement the ideas smartly in their campaigns. While running a campaign, Americanoize does deep research, sourcing, contracting, content creation, execution, and management.
As it is a premier multi-disciplinary influencer marketing agency, Americanoize has long experience in helping brands and influencers to achieve their goals like more traffic, conversions, engagements, awareness, and sales. In addition to that, they’re one of the top agency leaders in the NFT marketing industry. So, if you are an NFT influencer, you will definitely have a great experience working with them.
5. Thrive Internet Marketing Agency
Thrive is not a dedicated influencer marketing agency for YouTube, rather it’s a full-service result-driven digital marketing agency. Since 2005, they’ve been offering a wide range of services to a diverse group of clients. Apart from giving consultancy and campaign management choices for online marketing, there are some other services they offer like SEO, PPC, Amazon shop optimization, copywriting, and conversion rate optimization (CRO). They also provide online design and development services for both eCommerce and B2B firms, as well as for non-profit organizations.
Thrive performs its YouTube marketing by making videos and doing social media marketing. As the internet community is growing rapidly, every marketing campaign needs to stay one step ahead. This agency has an expert team of creatives, who can execute captivating visuals. So, any influencer will have an effective social media marketing campaign with creatively designed content to “wow” your audience.
6. Barracuda
Barracuda Digital is a UK-based marketing agency. They offer a wide range of services including SEO consultancy, digital PR to PPC management, brand marketing, etc. They have a talented and knowledgeable team and since 2000, they have helped a lot of start-ups, charities, and enterprise-level businesses to become successful.
Barracuda is a Google premier partner agency. So, promoting influencers on the biggest search engine platform is not a very hectic job for them. For YouTube influencers, They offer several TouTube services on their bucket like – ad placement and management, advertisement tracking and reporting, cross-channel tracking, channel setup and moderation, AV production, etc. They have skilled consultancy agents who will find the obstacles in your way of progress and give you the right guidance to overcome that.
7. MediaKix
As a full-service influencer marketing agency on Instagram and YouTube, MediaKix works with big-name businesses and social media stars from around the world. The agency takes care of everything from strategy to creative execution for data-driven influencer marketing campaigns. Since the beginning, they have worked with various brands including Fairmont Hotels & Resorts, Hallmark, Sony, LG, and LifeProof.
Globally, MediaKix boasts one of the largest influencer networks and has wrapped some influencer campaigns successfully. It offers influencer campaigns for YouTube, Instagram, and TikTok and is well known for developing a leak-proof campaign strategy for influencers. Mediakix has a versatile in-house team that creates any kind of content, provides licensing and manages custom integrations between brands and influencers, and helps to grow them together.
8. Digital Marketing Agency
Digital Marketing Agency is a global digital marketing agency that specializes in all kinds of digital and online marketing like SEO, PPC, reputation management, and social media. This agency has branches all over the world including – the United States of America, Canada, the United Kingdom, Australia, Germany, the United Arab Emirates, South Africa, Switzerland, Hong Kong, and Singapore. They have a big list of services available for YouTube influencers – Video SEO, advertising, YouTube marketing, brand promotion, etc.
They have a lot of experience with video SEO. DMA mainly focuses on channel optimization, which is when they make a video channel or page easier to find for any search engine and give more weight to those videos than videos from other channels or pages. DMA has a team of expert strategists to come up with a plan to help your videos be found and to make your videos do better naturally. Needless to say, they are also good at making effective channels, visuals, and eye-catching support content for your audience.
9. Storyboard Agency
Storyboard Agency is an award-winning agency for content creators and influencers. They started as a content publisher and with time, they have paved the way for a lot of brands and personalities. What differentiates this brand from others is its way of storytelling, and branded content. Apart from these, it is capable of developing unique social media strategies and exceptional campaign plans for influencer marketing. Since its birth in 2013, it has worked with big brands like Jack Daniels, ASICS and Tele2, etc.
For the last few years, Storyboard has taken new initiatives to reimagine influencer marketing. They are focusing more on leveraging the most authoritative cultural voices and building a straight line between millennials with the GenZ demographic. So, now Storyboard now offers a full suite of influencer marketing services that includes story development, content production, and curation. Apart from these, the agency also develops cooperative campaigns for individual influencers.
10. Factor One
If you are looking for more leads or sales on your business then Factor One is an ideal choice for you. This agency offers a variety of online marketing solutions including paid search traffic, SEO, Web development, and online review management. This agency is a certified Google partner and part of a global community of marketing experts called “Communo”, so it is capable of offering high-end business resources to scale up your business at a reduced cost.
Factor 1 includes YouTube advertising in its service list as the experts believe YouTube influencer marketing is the best medium for companies and brands to find their way to the potential customer which is more engaging than TV or radio advertising. As YouTube empowers people to enjoy numerous types of videos without any boundaries, there are better opportunities for brands to optimize their ads. Overall, Factor One provides data to optimize campaigns and encourages its customers to make special promotional campaigns targeting YouTube users.
Wrapping Up
To summarize, marketers do feel pressure while operating in a constantly changing environment of online marketing while they are planning for marketing campaigns. Additionally, it is essential that you know which sectors each influencer marketing agency specializes in. This may be required to work with a variety of service providers, ranging from those who have extensive influencer networks to those who specialize in telling compelling tales about brands. If you have the buck in your bag, then the answer to your prayers may be an experienced full-service YouTube influencer marketing agency.
